Go-to-Community is
Better Go-to-Market

Where community-led growth collides with opportunity. Transform strangers into advocates, ideas into movements, and connections into conversions.

$80B+
Community Value Created
18
Unicorns Launched
350+
Events Produced
SF New Tech community event with 400+ attendees FoodBytes community gathering RocketSpace innovation community Corporate innovation summit Pivotal aircraft flying over Sausalito beach FoodBytes startup pitch event SF New Tech networking and demos Community leadership workshop

Real communities, real results - from 50K+ member tech meetups to flying car launches to Fortune 500 innovation summits

How We Help

Time-boxed audits for quick wins or ongoing partnerships for transformative growth

🎯 Audits & Sprints

Time-boxed, fixed-fee, rockstar results. We deliver the signal; you get the credit.

2-4 week delivery
Event ROI analysis and strategy session

Event ROI Audit

Every CMO is under pressure to prove event ROI. We analyze your entire portfolio, identify what's driving pipeline, and show exactly where to double down or cut back.

You get

  • Core: ROI Scorecard (by event & aggregate)
  • Support: 90-Day Optimization Plan

Common insight: Many companies discover significant budget being spent on underperforming event formats, with clear opportunities to reallocate for better results.

Investment: $7.5K • 3-week delivery

Perfect when you need to prove what's working, cut what's not, and justify budget for next year.

Book This Audit
View All 7 Audits & Sprints →

7 specialized offerings from $5K–$12K • 2-4 week delivery • Fixed-fee, time-boxed results

🚀 Ongoing Partnerships

Strategic engagements for companies ready to transform their growth approach

Monthly retainers
Community leadership and team collaboration

Fractional Head of Community

For startups scaling fast but not ready for full-time overhead.

What You Get:

  • Strategic foundation & audience research
  • Content engine setup
  • Community platform & infrastructure
  • Growth & engagement systems

Priced by scope. Typical engagements range $8K–$15K/month

Proof: We built a full-scale community platform in 2 weeks →

Let's Talk
Event-led community building and networking

Event-Led Go-To-Market Playbooks

For companies that need brand exposure, trust, and adoption fast.

Who It's For:

AI startups, global SaaS entering the US market

What You Get:

  • ICP definition & VIP prospecting
  • Curated event programming & partnerships
  • End-to-end event execution
  • Post-event conversion into ambassadors

Proof: Produced 350+ events, 55K+ tickets, Fortune 500 launches

Priced by scope. Typical engagements range $25K–$75K+

Let's Talk
Myles speaking at SF New Tech community event

Community-Led Growth Advisory & Speaking

For AI-first products that need human-first marketing.

Who It's For:

AI tools, dev platforms, future-of-work SaaS

What You Get:

  • CLG maturity model (5 stages)
  • Evangelist & ambassador program design
  • Scalable management frameworks
  • Ongoing advisory + coaching

Speaking Topics:

  • The Community Renaissance: Why community is the moat AI can't replicate
  • AI + Authenticity = Scalable Engagement
  • Launch With Community: How to GTM through events

Proof: Recognized by LG Nova, Rabobank, Meetup for pioneering CLG strategies

Priced by scope. Typical retainers range $7.5K–$15K/month

See it in action: How we built a full platform in 14 days →

Book Advisory

Case Studies

From flying cars to Fortune 500s, see how community-led growth transforms businesses

Pivotal Flying Car Demo at Sausalito Pivotal aircraft at Sausalito waterfront Pivotal demo at Filoli Gardens Pivotal flying car demonstration

From Pop-Up Simulators to Awe-Inspiring Takeoffs: Watch the Pivotal Community Movement Take Flight

Flying Car Marketing

Pivotal: Zero to One: Community Flights From the Ground Up

Challenge:

Launch a flying car (the nation's first commercially available personal electric aircraft/eVTOL) in a fledgling mobility market with regulatory hurdles

What We Did:

Transformed beaches, polo fields, and private backyards into demo sites. Built lead generation backbone across event platforms, email tools, and CRM.

Results:

  • Dozens of flight demos across California and beyond
  • Real-time lead capture system implementation
  • Superior ROI compared to traditional marketing
Apply This Strategy →
SF New Tech Community
Community Building

SF New Tech: The $80B Community

Challenge:

Create San Francisco's premier tech community from scratch

What We Did:

Built 201 monthly demo nights featuring 1,013 companies. Created the launch pad for Stripe ($50B+), Twilio ($10B+), Unity ($13.7B IPO), and 15 other unicorns.

Results:

  • 18 unicorns, 13 IPOs, $80B+ combined value
  • 225 funded companies raised $3.6B+
  • $30B+ in exits
  • 15-year run as SF's largest tech community
Build Your Community →
FoodBytes Platform
Platform Success

FoodBytes: $3.2B+ Portfolio Impact

Challenge:

Connect food tech startups with corporate innovation teams

What We Did:

Built platform from 0-to-1, created pitch events, facilitated corporate-startup partnerships leading to Rabobank acquisition.

Results:

  • $3.2B+ collective portfolio value
  • MycoTechnology reached ~$550M valuation
  • Successfully acquired by Rabobank
Scale Your Platform →
RocketSpace Summit
Corporate Innovation

Fortune 500 Innovation Summits

Challenge:

Help Fortune 500s connect with Silicon Valley innovation

What We Did:

Produced global innovation summits at RocketSpace, curated startup showcases, facilitated executive connections.

Results:

  • 50+ Fortune 500 clients served
  • Clients: Porsche, IBM, Unilever, LEGO, Volkswagen
  • Accelerated corporate-startup partnerships
Transform Your Enterprise →
Rapid Platform Development
Rapid Platform Development

From Concept to Production in Weeks, Not Months

Challenge:

Modern teams can't afford slow build cycles. Build production-ready platforms fast without sacrificing quality.

What We Did:

Applied The Higher Tide's signature blend of strategic clarity and executional speed to build a complete community platform — 739 records, newsletter engine, job board, and admin dashboards — in just 14 days.

Results:

  • Full-featured platform in 14 days (10× faster than traditional)
  • Production-grade system teams can maintain
  • Eliminated need for large dev team in MVP phase
  • Speed, precision, and impact — not just tech
Read Full Case Study →

Testimonials

Trusted by executives, founders, and innovators who've experienced The Higher Tide difference.

SF New Tech community atmosphere Innovation community gathering
"

"I met Myles at an SF New Tech meetup. His was a pioneering community and his format was the most engaging I had ever seen. I approached him to help me launch FoodBytes! based on that idea — and we worked together for 2 years as FoodBytes! went from zero-to-one, on its way to becoming a leading name in the agrifoodtech space."

Manuel E. Gonzalez General Partner
"

"Myles' business development efforts resulted in valuable connections and relationships. They will literally prove to be difference makers in our company's history."

Allan Young CEO
"

"Myles is Mr. Energy. He's ten people rolled into one... always helping someone build the next big thing."

David Siegel Venture Partner
"

"He brings incredible energy, passion, commitment, creativity, hard-work, and positive spirit."

Scott Heiferman Co-Founder, Meetup
"

"Myles is great and trustworthy, savvy and knowledgeable, and he knows how to get things done."

Paolo Privitera CEO
"

"Myles was instrumental in helping us execute the LG webOS Hackathon. His expertise in event production was invaluable."

Jami Diaz Sr. Manager, LG Nova
"

"Myles has consistently demonstrated an exceptional level of dedication and initiative in his role within Community Marketing. His ability to think creatively and act strategically has allowed him to overcome obstacles with grace and effectiveness, often turning potential setbacks into opportunities for growth and innovation."

Charles Bushby Customer Growth and Engagement @ Pivotal
"

"Myles is a dynamic problem solver who finds the 'yes' answer on complicated event planning. He is a pleasure to be around, a great role model for working smartly, even when it means weekend and after hours events. Terrific leader."

Tim Lum EAP Pilot Contractor @ Pivotal & Pivotal's First Customer
"

"Myles is definitely one of the brightest and most influential individuals that I've been fortunate enough to both work with and develop a personal relationship with. If you are looking for an amazingly creative strategist - Connect with Myles. He is awesome."

Ray Beauchamp Top Sales Award Winner & Innovation Leader
"

"If your startup needs world class community building, marketing and a voice that connects to your ICP, you absolutely need to talk with Myles Weissleder. You won't be sorry."

Alan Lewis General Counsel / Executive Technology Leader

The Go-to-Community Philosophy

Why community-led growth beats traditional go-to-market every time

Our Proven Process

Four strategic stages that transform traditional marketing into community-led growth

01

Go-to-Community Strategy

Replace traditional go-to-market with frameworks that create authentic demand through genuine connections and shared value creation.

• Audience research & persona mapping • Community-market fit validation • Strategic positioning & messaging
02

Community Marketing Flywheels

Create self-sustaining systems that amplify your message and generate qualified leads through authentic member connections.

• Member-generated content strategies • Referral & advocacy programs • AI-enhanced engagement automation
03

Event Production & Activation

Design immersive experiences that showcase your brand, build deeper relationships, and connect you with ideal customers.

• Signature event design & production • Community meetups & workshops • Digital-physical experience integration
04

Growth & Scale

Strategic experiments and partnerships that transform community engagement into measurable business impact and sustainable revenue.

• Performance tracking & optimization • Strategic partnership development • Community monetization strategies

Ready to Transform Your Go-to-Market?

Let's explore how community-led growth can accelerate your business.

Book an Event Sprint or Audit

Get time-boxed, fixed-fee analysis that proves ROI and optimizes your event strategy.

View Sample Reports

Tell us more by sending us a message →

Explore Services

Learn how fractional leadership or advisory can transform your growth.

Book Discovery Call

"Every great community starts with a single conversation. Let's start ours."

Myles Weissleder Founder, The Higher Tide

Start the Conversation

Myles Weissleder

About Myles Weissleder

Founder, The Higher Tide

Building communities that matter since Meetup's founding. From San Francisco's largest tech community to flying car launches, I've proven that authentic connections drive superior business results.

My journey began in the early days of community building, long before "community-led growth" became a buzzword. I've seen firsthand how genuine relationships transform businesses – from helping launch FoodBytes to a $3.2B portfolio impact, to building SF New Tech (201 events, 1,013 companies, 18 unicorns, $80B+ combined value), to adventures launching a movement in personal aviation.

Today, I help companies discover that Go-to-Community isn't just better than Go-to-Market – it's the sustainable path to authentic growth in an AI-first world.

🌊
Founded The Higher Tide Community-led growth consulting
🚀
Built SF New Tech 18 unicorns, 13 IPOs, $80B+ value
🎯
Launched FoodBytes $3.2B+ portfolio impact
🌀
Led Community Marketing Flying car go-to-market
🏢
Powered Fortune 500 Innovation RocketSpace global summits
🎪
Produced 350+ Events 55K+ tickets, $3.2B+ impact
🌐
Meetup First IRL Community Platform Pioneered real-world connections
🏆
LG Nova CEO "Model" Recognition Corporate innovation leadership