Go-to-Community is
Better Go-to-Market

Where community-led growth collides with opportunity. Transform strangers into advocates, ideas into movements, and connections into conversions.

350+
Events & Experiences Produced
55K+
Tickets Sold
$3.2B+
Portfolio Impact

Transform Your Business with Community-Led Growth

Four proven ways to build, scale, and monetize authentic communities

Community strategy session with startup founders
πŸ“Š

Community Health Audit (AI-Enhanced)

For companies with underperforming or dormant communities.

Who It's For:

Mid-market SaaS, consumer brands, VC portfolios

What You Get:

The Higher Tide Community Health Frameworkβ„’

A comprehensive 5-pillar assessment that reveals what's working, what's broken, and what's missing in your community strategy.

Engagement Quality Index

AI-powered sentiment analysis and relationship mapping beyond vanity metrics.

Growth Engine Assessment

Funnel analysis identifying friction points and optimization opportunities.

Content Resonance Review

NLP analysis of what drives engagement with optimization recommendations.

Platform Architecture Audit

Technical and UX review identifying barriers to participation.

Competitive Intelligence

Industry benchmark analysis revealing whitespace opportunities.

Deliverables:

  • Community Health Scorecard with quantified assessments
  • 90-Day Action Plan with prioritized roadmap
  • Engagement Optimization Playbook with specific tactics
  • ROI Projections and timeline for expected impact

Timeline:

Week 1-2: Data collection & analysis | Week 3-4: Synthesis & presentation

Proven Results: Our Community Health Audits have helped clients increase engagement by 40-200% within 90 days

Investment: $7,500 (4-week turnaround) | $12,500 (rush 2-week delivery)

Book Your Audit
Community leadership and team collaboration
πŸš€

Fractional Head of Community

For startups scaling fast but not ready for full-time overhead.

What You Get:

  • Strategic foundation & audience research
  • AI-powered content engine setup
  • Community platform & infrastructure
  • Growth & engagement systems

$8K–$15K/month

Let's Talk
Event-led community building and networking
πŸŽͺ

Event-Led Go-To-Market Playbooks

For companies that need brand exposure, trust, and adoption fast.

Who It's For:

AI startups, global SaaS entering the US market

What You Get:

  • ICP definition & AI-driven VIP prospecting
  • Curated event programming & partnerships
  • End-to-end event execution
  • Post-event conversion into ambassadors

Proof: Produced 350+ events, 55K+ tickets, Fortune 500 launches

Engagements: Custom, starting at $25K+

Let's Talk
Myles speaking at SF New Tech community event
🎯

Community-Led Growth Advisory & Speaking

For AI-first products that need human-first marketing.

Who It's For:

AI tools, dev platforms, future-of-work SaaS

What You Get:

  • CLG maturity model (5 stages)
  • Evangelist & ambassador program design
  • AI-assisted scalable management frameworks
  • Ongoing advisory + coaching

Speaking Topics:

  • The Community Renaissance: Why community is the moat AI can't replicate
  • AI + Authenticity = Scalable Engagement
  • Launch With Community: How to GTM through events

Proof: Recognized by LG Nova, Rabobank, Meetup for pioneering CLG strategies

Retainer: $7.5K–$12.5K/month

Book Advisory

Proven Results Across Industries

From flying cars to Fortune 500s, see how community-led growth transforms businesses

Pivotal Flying Car Demo at Sausalito
Pivotal aircraft at Sausalito waterfront
Pivotal demo at Filoli Gardens
Pivotal community launch in Florida
Pivotal flying car demonstration

From Pop-Up Simulators to Awe-Inspiring Takeoffs: Watch the Pivotal Community Movement Take Flight

Flying Car Marketing

Pivotal: Zero to One: Community Flights From the Ground Up

Challenge:

Launch a flying car (the nation's first commercially available personal electric aircraft/eVTOL) in a fledgling mobility market with regulatory hurdles

What We Did:

Transformed beaches, polo fields, and private backyards into demo sites. Built lead generation backbone across event platforms, email tools, and CRM.

Results:

  • Dozens of flight demos across California and beyond
  • Real-time lead capture system implementation
  • Superior ROI compared to traditional marketing
Apply This Strategy β†’
SF New Tech Community
Community Building

SF New Tech: 0 to 50,000 Members

Challenge:

Create San Francisco's premier tech community from scratch

What We Did:

Built consistent monthly events, secured Fortune 500 sponsors, launched notable alumni including Twilio, Stripe, and 23andMe.

Results:

  • 50,000+ members over 14 years
  • Endorsed by SF Mayor's Office
  • Sponsors: AT&T, IBM, LinkedIn, Microsoft, PayPal
Build Your Community β†’
FoodBytes Platform
Platform Success

FoodBytes: $3.2B+ Portfolio Impact

Challenge:

Connect food tech startups with corporate innovation teams

What We Did:

Built platform from 0-to-1, created pitch events, facilitated corporate-startup partnerships leading to Rabobank acquisition.

Results:

  • $3.2B+ collective portfolio value
  • MycoTechnology reached ~$550M valuation
  • Successfully acquired by Rabobank
Scale Your Platform β†’
RocketSpace Summit
Corporate Innovation

Fortune 500 Innovation Summits

Challenge:

Help Fortune 500s connect with Silicon Valley innovation

What We Did:

Produced global innovation summits at RocketSpace, curated startup showcases, facilitated executive connections.

Results:

  • 50+ Fortune 500 clients served
  • Clients: Porsche, IBM, Unilever, LEGO, Volkswagen
  • Accelerated corporate-startup partnerships
Transform Your Enterprise β†’

Trusted by Leaders Who Shape the Future

Trusted by executives, founders, and innovators who've experienced The Higher Tide difference.

SF New Tech community atmosphere Innovation community gathering
"

"Myles' business development efforts resulted in valuable connections and relationships. They will literally prove to be difference makers in our company's history."

Allan Young CEO
"

"Myles is Mr. Energy. He's ten people rolled into one... always helping someone build the next big thing."

David Siegel Venture Partner
"

"He brings incredible energy, passion, commitment, creativity, hard-work, and positive spirit."

Scott Heiferman Co-Founder, Meetup
"

"Myles is great and trustworthy, savvy and knowledgeable, and he knows how to get things done."

Paolo Privitera CEO
"

"Myles was instrumental in helping us execute the LG webOS Hackathon. His expertise in event production was invaluable."

Jami Diaz Sr. Manager, LG Nova
"

"Myles has consistently demonstrated an exceptional level of dedication and initiative in his role within Community Marketing. His ability to think creatively and act strategically has allowed him to overcome obstacles with grace and effectiveness, often turning potential setbacks into opportunities for growth and innovation."

Charles Bushby Customer Growth and Engagement @ Pivotal
"

"Myles is a dynamic problem solver who finds the 'yes' answer on complicated event planning. He is a pleasure to be around, a great role model for working smartly, even when it means weekend and after hours events. Terrific leader."

Tim Lum EAP Pilot Contractor @ Pivotal & Pivotal's First Customer
"

"Myles is definitely one of the brightest and most influential individuals that I've been fortunate enough to both work with and develop a personal relationship with. If you are looking for an amazingly creative strategist - Connect with Myles. He is awesome."

Ray Beauchamp Top Sales Award Winner & Innovation Leader
"

"If your startup needs world class community building, marketing and a voice that connects to your ICP, you absolutely need to talk with Myles Weissleder. You won't be sorry."

Alan Lewis General Counsel / Executive Technology Leader

The Go-to-Community Philosophy

Why community-led growth beats traditional go-to-market every time

Our Proven Process

Four strategic stages that transform traditional marketing into community-led growth

01

Go-to-Community Strategy

Replace traditional go-to-market with frameworks that create authentic demand through genuine connections and shared value creation.

β€’ Audience research & persona mapping β€’ Community-market fit validation β€’ Strategic positioning & messaging
02

Community Marketing Flywheels

Create self-sustaining systems that amplify your message and generate qualified leads through authentic member connections.

β€’ Member-generated content strategies β€’ Referral & advocacy programs β€’ AI-enhanced engagement automation
03

Event Production & Activation

Design immersive experiences that showcase your brand, build deeper relationships, and connect you with ideal customers.

β€’ Signature event design & production β€’ Community meetups & workshops β€’ Digital-physical experience integration
04

Growth & Scale

Strategic experiments and partnerships that transform community engagement into measurable business impact and sustainable revenue.

β€’ Performance tracking & optimization β€’ Strategic partnership development β€’ Community monetization strategies

Innovation Labs

Experimental projects pushing the boundaries of community and connection

SmartHikes Logo

SmartHikes: Applied Serendipity

AI-powered hiking match system creating meaningful social connections on the trail. Harnessing AI to build stronger communities and deeper relationships.

Dozens Matched High satisfaction with AI compatibility
Deeper Connections Beyond standard group hikes
Scalable Model Proof-of-concept validated

Ready to Transform Your Go-to-Market?

Let's explore how community-led growth can accelerate your business.

Book a Community Health Audit

Get AI-enhanced insights into your community's performance and potential.

Schedule Audit

Explore Services

Learn how fractional leadership or advisory can transform your growth.

Book Discovery Call

"Every great community starts with a single conversation. Let's start ours."

Myles Weissleder Founder, The Higher Tide

Start the Conversation

Myles Weissleder

About Myles Weissleder

Founder, The Higher Tide

25+ years building communities that matter. From San Francisco's largest tech community to flying car launches, I've proven that authentic connections drive superior business results.

My journey began in the early days of community building, long before "community-led growth" became a buzzword. I've seen firsthand how genuine relationships transform businesses – from helping launch FoodBytes to a $3.2B portfolio impact, to building SF New Tech into a 50,000+ member powerhouse, to adventures launching a movement in personal aviation.

Today, I help companies discover that Go-to-Community isn't just better than Go-to-Market – it's the sustainable path to authentic growth in an AI-first world.

🌊
Founded The Higher Tide Community-led growth consulting
πŸš€
Built SF New Tech 50K+ members, 14+ years
🎯
Launched FoodBytes $3.2B+ portfolio impact
πŸŒ€
Led Community Marketing Flying car go-to-market
🏒
Powered Fortune 500 Innovation RocketSpace global summits
πŸŽͺ
Produced 350+ Events 55K+ tickets, $3.2B+ impact
🌐
Meetup First IRL Community Platform Pioneered real-world connections
πŸ†
LG Nova CEO "Model" Recognition Corporate innovation leadership